The Seed Fertility Program, located at 11980 San Vicente Blvd, Suite 112, Los Angeles, CA 90049, offers specialized reproductive medicine in Brentwood — one of the most desirable and medically sophisticated neighborhoods on the Westside of Los Angeles. The San Vicente Blvd address is central to the Brentwood neighborhood that borders Santa Monica, Pacific Palisades, Westwood, and Bel Air, giving patients from across the Westside a high-quality fertility option without traveling to Cedars-Sinai in Beverly Hills or fertility programs further east. The Seed Fertility Program is listed in the California fertility clinic directory. California's absence of a fertility insurance mandate means coverage is plan-dependent, though many Westside LA employers — in entertainment, technology, and healthcare — include voluntary fertility benefits.
Physicians and Clinical Team
The Seed Fertility Program is led by a fellowship-trained reproductive endocrinologist who is board certified in Reproductive Endocrinology and Infertility. The "Seed" framing reflects a philosophy of care that emphasizes the beginning of the reproductive journey — the conditions under which a family grows — with attention to both clinical excellence and the patient's broader experience of the fertility process.
The physician's training encompasses the full diagnostic and treatment scope of reproductive medicine, from initial ovarian reserve evaluation and cycle regulation through complex IVF protocols, genetic testing, and management of recurrent pregnancy loss. The Brentwood practice environment allows for a level of clinical attention and communication quality that can be harder to sustain in higher-volume programs.
The clinical team at The Seed Fertility Program includes nurses with fertility-specific experience, patient coordinators, and support staff oriented toward the practice's culture of thoughtful, personalized care. The Westside LA patient demographic — which includes many in the entertainment, legal, and medical industries — tends to be highly engaged with clinical information, and the team's communication approach reflects this.
Services and Treatments
- IVF with fresh and frozen embryo transfer
- IUI with partner or donor sperm
- Egg freezing (elective and oncofertility)
- Ovulation induction and monitored cycles
- Preimplantation genetic testing (PGT-A and PGT-M)
- Donor egg and donor sperm coordination
- Recurrent pregnancy loss evaluation
- Endometriosis evaluation and fertility management
- Male-factor infertility assessment and ICSI
- Gestational surrogacy medical management
- LGBTQ+ family-building services
- Comprehensive fertility evaluation for new patients
Laboratory and Success Rates
The Seed Fertility Program maintains embryology laboratory services consistent with ASRM standards, supporting IVF cycle management including blastocyst culture, vitrification, and genetic testing biopsy. The program's boutique scale allows for individualized attention to each cohort of embryos during culture and cryopreservation.
Patients should review the most current cycle-level data published by the CDC's ART Surveillance program and the SART Clinic Summary Report for verified outcome data. These tools enable comparison of live birth rates by patient age and treatment type across all reporting California fertility clinics.
Patient Experience
Brentwood's San Vicente Blvd is one of the Westside's most recognizable commercial streets — lined with specialty medical offices, restaurants, and boutique retail in an environment that feels intentionally designed for high-service patient experiences. Parking is available in the building and on surrounding streets. The Westwood Blvd and Bundy Dr public transit routes and the Expo Line provide some public transit access, though most Brentwood patients arrive by car.
The Seed Fertility Program's name and positioning reflect a particular approach to the patient experience: fertility treatment is understood as a beginning — a process of cultivation — rather than simply a technical service. For patients who have felt that the clinical efficiency of large fertility centers came at the cost of emotional attentiveness, The Seed Fertility Program's scale and philosophy can be a meaningful fit.
Brentwood and the surrounding Westside communities have a high concentration of same-sex couples, single parents by choice, and LGBTQ+ patients who are building families through donor sperm, donor egg, or gestational surrogacy. The Seed Fertility Program's team is experienced in supporting these family-building pathways with the clinical expertise and legal coordination that third-party reproduction requires in California.
Considering At-Home Insemination?
Not every fertility journey begins in a clinic. At-home intracervical insemination (ICI) is a lower-cost, private option that suits patients with no known fertility diagnosis — including single parents by choice, same-sex couples, and people who want to try a few cycles before committing to clinical treatment.
At-home insemination kits like those from MakeAMom come with step-by-step instructions designed for donor or partner sperm. Kits are a one-time purchase that can be reused until conception succeeds, require no clinic visit, and arrive in plain, discreet packaging. Many patients use them as a first step while working toward a fertility consultation — or alongside ovulation tracking while they wait for an appointment slot.
If you have a known fertility diagnosis, have been trying for 12 months without success (six months if you're over 35), or your physician has already recommended IUI or IVF, a board-certified reproductive endocrinologist is the right next step.
Insurance and Financing
California does not have a state fertility insurance mandate. Coverage for IVF and fertility services at The Seed Fertility Program depends on the patient's specific employer plan. Westside LA employers in entertainment, technology, and healthcare often include voluntary fertility benefits, and union-negotiated plans in the entertainment industry sometimes have robust fertility coverage provisions.
Patients should contact their insurer's member services before their first appointment to verify IVF and IUI coverage. The Seed Fertility Program's financial team can assist with insurance verification and discuss financing options for patients who are self-pay or underinsured. Third-party fertility financing through CapexMD and similar programs is available.
Frequently Asked Questions
What types of patients does The Seed Fertility Program primarily serve? The practice is designed for any patient seeking fertility care, but the Brentwood location and practice philosophy particularly attract patients who value a personalized, communication-rich clinical experience. LGBTQ+ couples, single parents by choice, and patients who have had clinical experiences that felt impersonal or rushed are commonly drawn to The Seed Fertility Program's approach.
Is the Brentwood office convenient from Santa Monica or Pacific Palisades? Yes. San Vicente Blvd in Brentwood is directly accessible from Santa Monica Boulevard and connects naturally with Pacific Palisades via Sunset Blvd. The location is typically 10 to 20 minutes from both communities by car.
Does The Seed Fertility Program offer second-opinion consultations? Contact the practice directly to inquire about second-opinion consultation availability. Many fertility specialists offer this for patients who want independent review of their diagnosis or proposed treatment plan.
What should I bring to my first consultation at The Seed Fertility Program? Bring all prior fertility workup results (hormone panels, antral follicle counts, imaging reports), any prior IVF cycle records, semen analysis results if applicable, and your medical history including current medications and supplements. The more complete your records, the more productive the initial consultation will be.